Innovator Spotlight: ZINAD

In today’s fast-evolving digital landscape, cyber attackers are becoming increasingly creative, targeting the human element as a primary entry point. Research shows that human error accounts for up to 90% of security breaches, underscoring the critical need for enhanced cybersecurity awareness across organizations.

Attackers have shifted their focus from purely technical vulnerabilities to exploiting human behavior. Despite this shift, many existing cybersecurity awareness programs remain outdated, primarily centered on basic phishing simulations and traditional training, leaving organizations exposed to a broader range of advanced threats.

To address these challenges, AI-powered cybersecurity awareness solutions have emerged, offering innovative training and continuous education. These solutions prepare individuals to recognize and respond to modern attack techniques, significantly strengthening an organization’s defense against evolving cyber threats. This approach emphasizes proactive education, equipping teams to identify potential risks and neutralize them before escalation.

About ZINAD

ZINAD IT focuses on strengthening organizations against the ever-changing world of cyber threats. Since starting in 2014, the company has expanded to over 15 countries, delivering cutting-edge cybersecurity awareness products and services to enterprises in various industries. The main goal is to equip employees—often the first line of defense—with the knowledge and awareness needed to counter cyber risks and foster a strong security culture within their organizations.

“Cybersecurity is not just about technology—it’s about cultivating a culture of vigilance and continuous learning. At ZINAD IT, we are committed to revolutionizing cybersecurity awareness through interactive solutions and immersive training. In today’s fast-evolving threat landscape, integrating AI is crucial for delivering personalized and adaptive training, analysis and solutions that keeps organizations ahead of sophisticated attacks. Our products are designed to meet the unique challenges of the US market, helping businesses not only protect their assets but also foster a resilient security culture that can effectively navigate and respond to emerging threats.”

— Mohamed AlFateh, Founder/COO of ZINAD IT

What sets ZINAD IT apart is its innovative, interactive approach to learning. Their advanced tools, such as ZiSoft, an awareness management system, make it easy to deliver and track cybersecurity training. Evenue, a virtual events platform, offers engaging webinars, workshops, and simulations to enhance training. There’s also AWAREA, a mobile app that provides access to cybersecurity learning on the go. Additionally, ZINAD IT offers VR-based cybersecurity awareness games and interactive workshops to simulate real-world threats, making learning both practical and immersive.

ZINAD Mobile Application

To further personalize the training experience, ZINAD IT integrates AI-driven analytics and adaptive learning into its solutions. This ensures that content is tailored to individual knowledge gaps, providing targeted training and practical skills to handle emerging threats. This AI-powered approach allows organizations to stay ahead of cybersecurity challenges by anticipating potential risks.

“ZINAD IT provides us with true security consultation capabilities that meet the stringent real-time performance, reliability and scalability of our mission-critical role secure IT infrastructure.”

• Head of IT – Pioneering petrochemical company in Africa

Through the Ultimate Awareness Motivation program, ZINAD IT helps organizations engage employees and build a proactive cybersecurity culture. Their innovative solutions make them a strong fit for the U.S. market, where businesses face complex cybersecurity challenges and strict regulations. ZINAD IT’s range of adaptive, high-tech tools empowers organizations to improve their security culture and navigate the evolving cybersecurity landscape with confidence.

“ZINAD IT has proven to be a valuable asset to our firm from both a reliability and security standpoint. They have helped make it possible for us to serve our clients with less worries of cybercrimes and data security with their solid and professional cybersecurity services.”

• CISO – Leading Telecommunication company in MENA

ZINAD IT brings together cutting-edge technology and interactive learning tools to create a well-rounded cybersecurity awareness program. With products like ZiSoft, Evenue, and AWAREA, plus the integration of AI, the training remains up-to-date, hands-on, and highly effective, making it easier for organizations to stay on top of the latest cybersecurity threats.

“Using ZiSoft as our Cybersecurity Awareness Management system was convenient, engaging and interactive on all fronts from its user interface, certification, phishing simulation, to the customized security lessons and monitoring of all users progress.”

• CISO – Leading bank in Africa

With ZINAD IT, cybersecurity awareness is taken to the next level with solutions that extend far beyond the basics. The comprehensive awareness management system integrates a variety of methods, including workshops, SMS campaigns, training modules, LMS, newsletters, and events, all connected in a powerful platform. Unlike other providers that may only offer limited phishing simulations or basic LMS tools, this system brings everything together into a unified, adaptive experience. AI-driven scoring and motivational features further personalize the program, ensuring it aligns perfectly with the specific needs of your organization.

ZINAD Engagement Event at RSA USA 2024

One standout feature is the robust phishing protection. The advanced AI meticulously analyzes emails that slip past traditional security gateways, examining psychological and contextual clues to deliver sophisticated and targeted defenses. This ensures that even the most elusive threats are addressed, keeping your organization safe.

For U.S. businesses dealing with complex challenges and strict regulations, these solutions are designed to foster resilience and cultivate a proactive security culture.  Find them on Twitter (X): @ZINAD_IT   #CybersecurityAwareness #AppSec #CybersecurityManagement

About the Author

Pete Green, vCISO, Cybersecurity Consultant and Reporter for CDM. Pete Green has over 20 years of experience in Information Technology related fields and is an accomplished practitioner of Information Security. He has held a variety of security operations positions including LAN / WLAN Engineer, Threat Analyst / Engineer, Security Project Manager, Security Architect, Cloud Security Architect, Principal Security Consultant, Manager / Director of IT, CTO, CEO, and Virtual CISO. Pete has worked with clients in a wide variety of industries including federal, state and local government, financial services, healthcare, food services, manufacturing, technology, transportation, and hospitality. Pete holds a Master of Computer Information Systems in Information Security from Boston University, an NSA / DHS National Center of Academic Excellence in Information Assurance / Cyber Defense (CAE IA / CD), and a Master of Business Administration in Informatics. Pete can be reached online at ([email protected], @petegreen, https://linkedin.com/in/petegreen ) and at our magazine’s website https://www.cyberdefensemagazine.com