Best early Prime Day phone deals: My 17 favorite sales live now

When is Amazon Prime Day 2025? 

This year, Prime Day starts on Tuesday, July 8, and goes through Friday, July 11. 

Are phones really cheaper on Prime Day? 

While there are no guarantees that the prices you see are the lowest ever, Amazon — and the various retailers and sellers it works with — tends to keep promotions as competitive as possible. That’s why you can expect discounts that match all-time lows — or at least somewhere near them.

How did we choose these Prime Day deals?

While it’s always helpful when products are discounted significantly (we usually cover ones that are at least 20% off), ZDNET experts also prioritize promotions on products we’ve personally tested and can vouch for. Since the products you purchase are considerable investments, we ensure that our recommendations are grounded by thorough research, testing, and value.

We also source reviews from actual customers, whether through Best Buy and Amazon testimonials (with hands-on images) or online forums like Reddit.