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IDC launches TechMatch to help businesses select software vendors
However, Carter noted, “the way that IDC frames the world is often not how our buyers categorize things. And so we’re learning that we need to maybe have more knowledge — what we call a knowledge graph orientation — towards this, where they can pick and choose different options, and they define their requirements a bit more dynamically, as opposed to falling into our traditional categories as we’ve done as a research house over the…
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