DEI rollbacks: Where top tech companies stand on diversity, equity, and inclusion

In the wake of the Trump Administration’s campaign against DEI initiatives, many companies in the tech industry have fallen in line. In a complete 180 from promises made in 2020 to maintain a commitment to diversity, many high-profile tech organizations such as Google, Amazon, and Meta are now making headlines for ending DEI programs. And they moved fast, making changes to DEI language and programming as early as Jan. 10, more than a week before the Trump administration officially took office.

Organizations across every industry are reportedly facing pressure from shareholders, with proposals being raised to reduce DEI language and eliminate diversity goals from public filings. Companies such as Costco and Apple have pushed back against these proposals, however, but many more have acquiesced, moving to eliminate DEI language from public filings, fire DEI personnel, and cancel internal DEI programs and initiatives.

As the Trump administration continues to keep DEI in its crosshairs, here’s where major players in the tech industry currently stand on diversity, equity, and inclusion.