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Epicor buys PIM vendor Kyklo: it’s more about the data

Epicor has acquired Kyklo, a PIM specialty vendor focused on manufacturers and distributors, it said Wednesday.
The ERP vendor said that Kyklo’s products would augment its Epicor Commerce offering, helping manufacturers, distributors and sellers to improves product discovery, generate more qualified leads, and modernize the online buying experience.
Epicor described Kyklo’s value-add as “a process of catalog and content creation involving search, editing, and filtering, plus bulk data uploading using an API for real-time content and price updates.” It said Kyklo’s team of qualified engineers would review available content; add, correct, and restructure missing information or technical attributes; optimize it for search, then quality-control the resulting content before sending it to channel partners.