Meeting the needs of the application generation
Demand for flawless application experiences Consumer expectations for seamless digital experiences have been rising steadily for several years. As the world’s most innovative brands deliver increasingly intuitive and personalized digital experiences, people now are questioning why other applications and digital services aren’t performing at the same level. This trend has accelerated dramatically since the pandemic. In our latest research, The App Attention Index 2023: Beware the Application Generation, 62% of consumers claim that their expectations…
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