B2B Marketing

When you think of social media, you might picture viral TikTok dances or humorous memes on X. In the business realm, you might envision consumer brands seizing trends-or creating them. However, for B2B marketers, social media might not immediately stand out as a vital part of the marketing toolkit. Yet, overlooking it could mean missing significant opportunities. In today’s marketing landscape, 83% of B2B buyers require 3-10 interactions before considering a brand reputable.¹ For marketers…