Cisco Provider Connectivity Assurance

The Next Wave of Service Assurance: Driving Revenue and Customer Experience

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The Next Wave of Service Assurance: Driving Revenue and Customer Experience

Communications service providers (CSPs) are starting to think about service assurance in a new light, recognizing—and reaping—value from the technology beyond its baseline capacity to support performance monitoring and assurance. By using high-quality performance data from the same set of assurance sensors or probes, but making the insights more accessible to different internal and external user personas in a fully customizable and secure way, providers can differentiate their services and create new revenue opportunities. If…

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Myth-Busting Assurance: Device-Centric vs. Service-Centric and Why Both Are Key

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Myth-Busting Assurance: Device-Centric vs. Service-Centric and Why Both Are Key

Today, many systems look at assurance purely on a device level, using port stats, device health, syslogs, and other infrastructure or device-based telemetry data. It’s useful to understand and get insight from a device perspective, but this insight is reactive. Likewise, the primary way to discover that a customer or end user is impacted by network performance issues in this scenario is still through trouble tickets. However, if a customer has already taken the time…

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Deeper Service-centric Visibility Drives New Revenue and Simplifies Operations

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Deeper Service-centric Visibility Drives New Revenue and Simplifies Operations

Growing the business while simplifying network operations and maintaining service levels are top challenges for customers running critical and complex enterprise and service provider networks. Consistent availability is one issue that makes this a challenge, because your customers are sensitive to performance fluctuations and any impacts to digital experience for end users. While avoiding outages remains key, network delays and latency are productivity killers in their own right. You could say: “slow is the new…

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