The 60+ best Black Friday Apple deals 2024: Save on iPhones, MacBooks, & more

Black Friday sales are starting to wind down, but you can still find fantastic deals on MacBooks, iPhones, iPads, Apple Watches, AirPods, and more ahead of Cyber Monday. While Apple itself rarely offers discounts (and for Black Friday, is only offering gift cards along with regular purchases), you can find some great deals at over 20% off from retailers like Amazon, Best Buy, and Walmart.

Also: The best Black Friday deals: Live updates

The deal-hunting team at ZDNET has found the best Apple deals available for Black Friday and Cyber Monday so you can shop smarter. We will update this list as more deals appear, so remember to bookmark this page and check out the new discounts that will arrive throughout the holiday season. 

Our favorite Apple deals for Black Friday 2024

• Apple AirPods Pro 2: $154 (save $95 at Walmart): Save $95 on a pair of Apple AirPods Pro 2 earbuds with spatial audio technologies and active noise cancellation. These can also be used as over-the-counter hearing aids. These are our picks for the best AirPods you can buy, and are one of the top Apple deals for under $300 we’ve found.
• Apple Watch Series 10: $329 (save $70 at Walmart): Apple’s newest Watch Series 10 is seeing savings in several colors at Walmart. Get one for $70 off for the first time since it was released in September. 
• Apple Watch SE: $149 (save $100 at Walmart): For only $149, you can snap up a second-generation Apple Watch SE with GPS connectivity and a Midnight sport band.
• Apple AirPods 4: $119 (save $10 at Amazon): It’s not too often you see deals on new Apple earbuds, but you can still save $10 on Apple’s brand-new AirPods 4 range, which our reviewer says “features significant improvements to sound quality, noise cancellation, and comfort.”
• Apple MacBook Pro: $1,399 (save $200 at Best Buy): If you want to order a device from Apple’s new MacBook Pro line, powered by an M4 chip and equipped with 16GB of RAM and 512GB of storage, you can save $200 at Best Buy. Three months of Apple TV, iCloud+, Apple Arcade, and Apple Music are available upon purchase.
• Apple 2023 MacBook Pro: $1,399 (save $200 at Amazon): If you’re in the market for a MacBook Pro suitable for work and study, you can save $200 on a model with 512GB of storage. 
• Apple AirTag four-pack: $73 (save $26 at Amazon): If you are forever losing your keys, consider this discount on a pack of Apple’s AirTag tracker, our tested pick for the best Bluetooth tracker you can buy. 
• Apple AirPods Max (Lightning) + 3 free months Apple Music and Apple Fitness+: $400 (save $150 at Best Buy): These are the best over-ear headphones for dedicated Apple users, thanks to their seamless integration with Apple devices.
• Apple iPad Air 11-inch: $649 (save $100 at Amazon): You can save $100 on an 11-inch iPad Air. This lightweight tablet comes with an M2 chip, a Liquid Retina display, Wi-Fi and Cellular connectivity, and 128GB of storage.
• Apple iPad Air 13-inch: $1,249 (save $200 at Amazon): Alternatively, save on a 13-inch model. This tablet’s benefit is a massive 1TB storage capacity, as well as both Wi-Fi and cellular connectivity.
• Apple iPhone 16 (128GB): $0 (save $830 at Amazon): If you sign up for a Boost Mobile plan, you can pick up an iPhone 16 for free at Amazon. It is available in a range of colors. 
• Apple 2024 iMac: $1,149 – $1,199 (save $100 – $150 at Amazon): If you need an upgrade to your Apple desktop PC, the 2024 iMac is now on sale. You can save a further $50 with a coupon.
• Apple 2024 MacBook Air: $1,044 (save $255 at Amazon): If you want a flagship MacBook with a fair amount of storage for a reasonable price, consider the $255 discount on a 15-inch 2024 MacBook Air model with an M3 chip and 256GB of storage.

Best Black Friday MacBook deals

• Apple 2024 MacBook Air: $1,049 (save $250 at Amazon): If you want a flagship MacBook with a fair amount of storage for a reasonable price, consider the $250 discount on a 13-inch 2024 MacBook Air model with an M3 chip and 512GB of storage.
• Apple 2023 MacBook Pro: $1,399 (save $200 at Amazon): If you’re in the market for a MacBook Pro suitable for work and study, you can save $200 on a model with 512GB of storage. This model, released in 2023, is powered by an M3 chip.
• Apple MacBook Pro: $1,699 (save $200 at Best Buy): You can save $200 on a 14-inch MacBook Pro at Best Buy. This option comes with 18GB of RAM and 512GB of storage.
• Apple MacBook Pro: $1,399 (save $200 at Best Buy): If you want to order a device from Apple’s new MacBook Pro line, powered by an M4 chip and equipped with 16GB of RAM and 512GB of storage, you can save $200 at Best Buy. Three months of Apple TV, iCloud+, Apple Arcade, and Apple Music are available upon purchase. The same discount is available at B&H.
• Apple MacBook Air: $599 (save $100 at Walmart): If you need an affordable MacBook, you will only pay $599 for a 13-inch MacBook Air powered by Apple’s M1 chip. This option comes with 256GB of storage.
• Apple 2024 MacBook Pro: $3,099 (save $400 at Amazon): If you need one of Apple’s most powerful laptops, consider the $400 discount available on a 2024 MacBook Pro model equipped with the M4 Max chip, 36GB of RAM, and 1TB of storage.

Best Black Friday iPad deals 

• Apple iPad Air 11-inch: $649 (save $100 at Amazon): You can save $100 on an 11-inch iPad Air. This lightweight tablet comes with an M2 chip, a Liquid Retina display, Wi-Fi and Cellular connectivity, and 128GB of storage.
• Apple iPad Air 13-inch: $1,249 (save $200 at Amazon): Alternatively, you can save on a 13-inch model. The discount applies to a model with Wi-Fi and cellular connectivity alongside a massive 1TB storage capacity. 
• Apple iPad 10.9-inch: $259 (WiFi only) (save $90 at Walmart): This base model iPad debuted in 2022 with an A14 processor, Touch ID, and compatibility with the Apple Pencil. This deal only applies to the WiFi-enabled, 64 GB configuration.
• Apple iPad Mini: $350 (save $149 at Amazon): Looking for a cheaper iPad? Consider the $149 discount on an iPad Mini.
• Apple iPad Pro: $640 (save $259 at Best Buy): We’ve also spotted a $259 discount on an iPad Pro at Best Buy. This renewed Wi-Fi-only model comes with 256GB of storage.

More Black Friday Apple deals: iPhones, AirPods, Apple Watches, and more

• Apple iPhone 16 (128GB): $0 (save $830 at Amazon): If you sign up for a Boost Mobile plan, you can pick up an iPhone 16 for free at Amazon. It is available in a range of colors. 
• Apple iPhone 16 Pro Max: T-Mobile has provided a range of deals for the iPhone 16 Pro Max, including up to $1,000 off with a suitable trade-in when you switch. 
• Apple AirPods Pro 2 earbuds: $154 (save $95 at Amazon): Save $95 on a pair of Apple AirPods Pro 2 earbuds with spatial audio technologies and active noise cancellation. 
• Apple Watch Series 10: $329 (save $70 at Walmart): There is a discount available on a Series 10 Apple Watch during Black Friday. This 46mm model comes with GPS connectivity and a Black Sport Band. The same deal is available at Amazon.
• Apple Watch SE: $149 (save $100 at Walmart): For only $149, you can snap up a second-generation Apple Watch SE with GPS connectivity and a Midnight sport band.
• Apple Watch Series 9: $310 (save $119 at Amazon): Interested in the Apple Watch Series 9? You can save almost $120 on a 45mm GPS model.
• Apple 2024 iMac: $1,199 (save $100 – $150 at Amazon): If you need an upgrade to your Apple desktop PC, the 2024 iMac is now on sale for $100 off. You can save a further $50 with a coupon.

Best Black Friday deals at Apple

• Apple MacBook deals: Snap up an Apple Gift Card worth up to $200 when you buy a MacBook Air 15-inch (M3), MacBook Air 13-inch (M3), or MacBook Air 13-inch (M2).
• Apple iPad deals: You will receive an Apple Gift Card worth up to $100 when you buy an iPad Pro, iPad Air, or iPad (10th generation).
• Apple Watch SE: Apple will give you a $50 Apple Gift Card with the purchase of this smartwatch model.
• Apple AirPods: You will also be eligible for an Apple Gift Card of up to $75 when you purchase a pair of AirPods Max, AirPods Pro 2, or AirPods 4 earphones.
• Apple TV 4K, HomePod: Apple is also offering an Apple Gift Card worth up to $50 with the purchase of a 4K Apple TV or Apple HomePod.

Best Black Friday Apple accessory deals

FAQs

When is Black Friday?

Black Friday launches on Nov. 29, one day after Thanksgiving, this year in the United States. Black Friday was once just a 24-hour event, but now, the sales event carries on for days. You will likely see the best deals from Nov. 29 to Dec. 2.

When is Cyber Monday?

Cyber Monday falls on Dec. 2, 2024. This post-Black Friday event often includes new deals on tech. 

Are Apple deals really better on Black Friday?

Apple products are rarely on sale throughout the year. While we like to list deals with at least 20% off the typical RRP, Apple promotions won’t always have such steep discounts. However, you can still find some great deals on Apple iPads, iPhones, accessories, and more during Black Friday.

What’s the difference between Black Friday and Cyber Monday?

Black Friday and Cyber Monday are very similar, but they differ in terms of timing. Black Friday launches on Nov. 29, 2024, while Cyber Monday — which always falls on the Monday straight after Black Friday week — will launch on Dec. 2. The days in between are often called Cyber Week.

This year, we’re expecting many deals to hold through Black Friday and Cyber Monday — but if you see something you want to pick up, we’d recommend doing so sooner rather than later, in case the deal does expire or the product goes out of stock.

Apple Watch SE vs. Series 10: Which smartwatch is the better Black Friday purchase?

Deciding between the Apple Watch SE and Apple Watch Series 10 depends largely on your needs. The SE is an excellent budget pick, especially for just $149 on sale. It’s our pick for the best Apple Watch for first-time buyers and kids. Meanwhile, the Series 10 is our pick for the best Apple Watch for most people, with its advanced health sensors and safety features, and great battery life — and it still has a nice discount for Black Friday. 

Which retailer has the best Apple deals for Black Friday 2024?

We’re seeing strong Apple deals at Walmart (particularly on Apple Watches), Amazon (particularly on MacBooks), and Best Buy this Black Friday. Check multiple sites to price compare.

Does Apple have a student or military discount?

The Apple Store does offer student and educator discounts, and military and veteran discounts. However, these wouldn’t apply to Apple products purchased outside the Apple Store.

How did we choose these Black Friday deals?

At ZDNET, we only write about products we like or want to buy, and we endeavor to let you know about every deal we find that we believe offers great value. Our deal-hunting experts look for deals that are at least 20% off retail price, when possible, but we also highlight deals for products that are rarely on sale, such as Apple devices.

We consider customer reviews and our own hands-on product experience and conduct extensive research to ensure we only recommend the best deals. We aim to help you shop smarter and get the best return for your money. 

Where can you shop the best Black Friday and Cyber Monday deals? 

You can enjoy the in-store Black Friday and Cyber Monday sales at major retailers like Walmart, Best Buy, and Target. However, in recent years, many shoppers have opted to make their purchases online, with Amazon becoming one of the top retailers to visit.