TransUnion transforms its business model with IT

At the core of its strategy is the mountain of data that TransUnion has acquired — along with more than 25 companies — over decades. That data is in the process of being unified on a multilayered platform that offers a variety of data services, including data ingestion, data management, data governance, and data security.

Once completed within two years, the platform, OneTru, will give TransUnion and its customers access to TransUnion’s behemoth trove of consumer data to fuel next-generation analytical services, machine learning models and generative AI applications, says Achanta, who is driving the effort, and held similar posts at Neustar and Walmart.

The power of productizing data

TransUnion’s OneTru has been made possible by the company’s migration to AWS, dubbed “Project Rise,” which is slated for completion by year’s end. Following its acquisition of Neustar, a Google Cloud Platform customer, TransUnion embraced a multicloud infrastructure that also supports GCP, but the crown jewel of its technology modernization is OneTru, and its 50 petabytes of data assets amassed over decades.