How to Win the SMB Market with Cisco Secure Networking

How to Win the SMB Market with Cisco Secure Networking

If you’ve ever run a 5K race, you know that the last mile often determines the winner. It’s all about timing: You have to choose your moment to accelerate the pace, pull away from the runners around you, and cross the finish line first. Selling cybersecurity solutions is like running a 5K. You and dozens of other sellers are vying for position to win deals in the lucrative (and highly competitive) small and medium business…

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