How Cisco Black Belt Academy Learns from Our Learners

How Cisco Black Belt Academy Learns from Our Learners

Cisco Black Belt Academy offers the latest in technology enablement to our partners, distributors, and Cisco employees. With ever-changing industry trends and market dynamics, an in-depth understanding of end-users’ requirements is of supreme importance, and we strive to offer the best in Partner Experience. Learning from our learners Listen-Learn-Act-Repeat is a never ending cycle at Black Belt Academy. We endeavor to engage our partners in a variety of ways to offer Black Belt Academy courses…

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Cisco at AWS re:Invent 2023: Contagious Excitement for All

Cisco at AWS re:Invent 2023: Contagious Excitement for All

Having just returned from AWS re:Invent 2023, I can tell you that the energy and excitement surrounding the Cisco and AWS partnership could not be higher. Not only am I hearing this from our customers and partners, but the evidence is undeniable. Cisco Wins 2023 AWS Global ISV Partner of the Year Award For example, in a recent blog post, I shared that Cisco won the Global ISV Partner of the Year Award announced at…

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Marketing Trends Heading into 2024

Marketing Trends Heading into 2024

This is the season when marketers, just like everyone else, try to predict what lies ahead in the new year. Throughout 2023, Cisco Marketing has been looking at the latest trends and how they will shape the future of marketing. Fresh out of Cisco’s recent Partner Summit and Marketing Velocity Executive Exchange, we would like to share some insights with you as you prepare plans for 2024! Welcome to the era of change, where the…

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The Rise of Digital Customer Experience

The Rise of Digital Customer Experience

Digital customer experience (DCX) is a hot topic these days. As a digital team leader at Cisco, I was recently asked to speak about it at an industry conference. You should know that when I’m put in front of an audience, I often lean on hyperbole as a verbal crutch to help sell a point. I opened that speech with a bold overstatement, hoping to elicit a few laughs: “Digital customer experience is the most…

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Webex announces comprehensive Device Management Capabilities with Phonism integration

Webex announces comprehensive Device Management Capabilities with Phonism integration

Webex is excited to announce a comprehensive solution for 3rd party Device Management (DM) referred to as ‘Partner Managed Devices.’ Partner Managed Devices allows Webex Cloud Calling offers (Webex Calling and Webex Wholesale) to support a flexible Device Management (DM) strategy. With this development, Webex enables its customers and partners to deliver a fully-managed Cisco-on-Cisco experience with deep Webex integration, as well as a self-managed DM option for non-Cisco devices via , enabling them to…

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The Momentum, the Margin and the “Magic” with Cisco MSP Partners

The Momentum, the Margin and the “Magic” with Cisco MSP Partners

The momentum of Cisco’s Managed Service Provider (MSP) partners is undeniable. Despite global economic uncertainty, the projected 2023 outlook for managed services indicates a worldwide growth of 12.7 percent, reaching a total value of US$472 billion. In 2022, total managed services revenue saw a remarkable 12% growth, reaching US$419 billion. A recent Canalys study¹ indicates that a striking 79% of partners anticipate growth in this sector in 2023, with 56% expecting growth rates to exceed 10%….

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Cisco Co-Selling Acceleration Made Simple

Cisco Co-Selling Acceleration Made Simple

There is a major shift in the market that is hard to miss. In fact, a Gartner report recognizes this shift indicating that 82% of IT (Information Technology) spend is now being influenced by New Customer Buying Centers. This transformation requires targeting customer conversations, beyond IT, to determine requirements relevant to these new buyers. These new buyers include Line of Business Buyers (LOB) and Application Buyers who work with IT to develop the overall business outcome….

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New Cisco and Microsoft Partnership is Redefining Hybrid Work and Learning in Universities

New Cisco and Microsoft Partnership is Redefining Hybrid Work and Learning in Universities

The higher education sector has more to gain than most from a new global partnership between Cisco and Microsoft. The partnership – announced at Microsoft’s Ignite Conference at the end of 2022 – enables better interoperability between Cisco Webex and Microsoft Teams technologies and will redefine how learning environments and meeting spaces are designed, deployed and managed across campuses. The partnership announcement has been welcomed by many university CIOs who have been grappling with integration…

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‘Start Here’ for Lifecycle Practice optimization

‘Start Here’ for Lifecycle Practice optimization

Every business is looking to grow, but how they accomplish that, and differentiate themselves against competitors, depends on the journey that they create for their customers. While there is no good or bad, there certainly is better and best. With the newly launched Lifecycle Practice Journey, we will help you achieve the latter! For Cisco partners who want to become a better version of themself, build and optimize their practice, and earn higher customer loyalty,…

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Building a greener tomorrow: the power of partnerships

Building a greener tomorrow: the power of partnerships

Co-authored by Ilham Rahali, Head of Commercial Partnerships at Orange Business, and Pascal Allochon, Partner Sales Leader at Cisco in France. Pascal Allochon, France Partner Sales Leader at Cisco Ilham Rahali, Head of Commercial Partnerships at Orange Business Cisco and Orange Business have at the heart of their business a drive to power an inclusive future. We create the space for our employees to engage in corporate social responsibility (CSR) initiatives to create a positive…

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